Halftoned but not half-assed.
Forget the visuals for a moment and bring your attention to the type. “If It Ain’t Broke, Break It” is the title of talk that Brendan Dawes gave at the Flash on the Beach conference in 2007. That’s mind games, folks, and a clever way to put one’s opponent off balance. But it’s also an apt description of the approach Kalmikoff has taken thus far in the match. Sometimes the best way to psych out an opponent is to tell them in advance exactly what your plan is.
Visually, I like this play. Kalmikoff brings back his own halftoning theme (who says print is dead?), but sticks with the color palette from Dawes’s incoming volley. Gone is the contrast between the dark imagery and the bright colors of Kalmikoff's round 2 volley. The type is Whitney, a solid and sturdy choice.
I feel like I ought to be able to make out more of what the imagery is, but I can’t. But the effect is engaging, not frustrating. I’m figuratively drawn in but literally backing away from my monitor and squinting my eyes. Maybe it’s just my own roots in the print design world, but this shot just works.
Play by play commentary for this match is provided, as it happens, by John Gruber.
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Naz and Sam Peeling Back the Layers on last Friday's amazing photographic and musical live Layer Tennis Match. No Tennis this week by the way, we'll be back live on the 19th
Layer 10 is up. And that's a wrap! Big thanks to Sam, Naz, Mark, and all the fans. No voting this week, but be sure to sign up for Season Tickets and be the first to get match info and learn how to play in our qualifying matches. Layer Tennis is taking a week off, we'll see you back here on March 19th for our fourth exhibition match.
The coin-flip and Match Preview are up for today's live Photographic Exhibition Match. We're almost set to go. Tweet your comments and include #lyt and then follow the chatter on our Crowd Page. And if you don't have 'em already, sign up for Free Season Tickets for news, contests and maybe even a chance for you to take the court this season.
Mark Simonson shares his insider's view of Friday's typographic battle, including a nifty chart of all the glyphs created during the match.
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Every week we say "let's keep the #lyt coin flip simple this week." and then we don't. By lytREF (lytREF)
@HeyKacey I thought I missed #lyt today too until I saw your post. #whew :] By fray (Matt Widmann)
I was just freaking out, thinking I forgot layer tennis today. ...but there wasn't a match today #lyt#goodnewsbadnews By HeyKacey (Karen Clark)
No #lyt this week. What am I supposed to do with my afternoon? Work? By jeremyorion (Jeremy Orion)
one hour till layer tennis, wonder what tricks they have up there sleaves this week #lyt By steinkampjohn (John Steinkamp)
I really enjoyed last week's #lyt. #sam is the clear winner. Just gorgeous shot after gorgeous shot, excepting his last! By owenbarrett (Owen Barrett)
love it! behind the scenes of last week's LayerTennis match between @weightshift and @samtimes: http://bit.ly/9sQ5Wy#lyt By cloverwind (cloverwind)
[post] Behind the scenes of last week's Layer Tennis match between @weightshift and @samtimes: http://bit.ly/dypd6C#lyt By susaneverett (Susan Everett)
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